The Challenge

United Jewish Communities represents and serves over 400 independent Jewish communities across North America. The organization’s goal was to offer communities the opportunity to create full-featured, secure and easy-to-update web sites that could be maintained by local administrators with varying levels of technical proficiency.

The Solution

Flightpath created UJCweb - a network of web sites featuring a customized content management system, a secure e-commerce engine, a robust CRM database, and a dynamic email marketing platform. Today, UJCweb powers the web presence of over 200 individual communities in North America and serves as the portal for millions of dollars in annual donations to UJC. By taking advantage of UJCweb’s user-friendly toolset, local communities are minimizing the costs of web site creation, increasing fundraising potential, encouraging communication via blogs and forums, and effectively reaching out to a new generation of active members in the Jewish community.

The Result

An award-winning platform, lauded by The Wall Street Journal and other publications, that has lowered organizational expenses and greatly expanded UJC’s fundraising and outreach potential.